Making digital identity easier to understand

I paired soft blues with snow white and midnight navy to create a calm, approachable feel. The palette keeps the cards, icons, and illustrations consistent across both light and dark themes.

I used a fingerprint as the central visual to represent the uniqueness of each person’s identity. Blue tones and a dotted line connect the sections, giving the page a consistent visual story from the introduction to the number breakdown.

I designed each card and icon to communicate UPN’s core benefits: privacy, efficiency, and security. Pairing familiar symbols with short explanations helps visitors scan the information and understand the main ideas at a glance.

I created custom illustrations to explain UPN visually, using fingerprints, icons, and connected elements to make digital identity feel more familiar and easier to understand.

I organised common questions into a compact accordion, covering what UPN is, how to obtain it, and where to get it. Visitors can open the information they need while keeping the page simple to browse.

To explain the structure of a UPN, I created a visual breakdown that connects each group of digits to its meaning. Colour-coded lines and individual labels turn a long number into smaller, easier-to-understand parts.

I designed light and dark versions, adapting the backgrounds, cards, and illustrations while keeping the same visual identity. The blue accents and fingerprint imagery carry through both themes for a consistent experience.

I designed the page to support Kurdish alongside English, adapting the layout for right-to-left reading. Consistent visuals connect each version, helping people explore UPN in a language they feel comfortable with.

I adapted the layout, cards, and illustrations for smaller screens, keeping the information easy to read and follow while preserving the page’s visual identity.